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FarmFest 2026 opens with big Toowoomba crowds

Oztec Drones | Photo by Worthview Group Viewstock

What’s Happening

The Toowoomba Minute team got out to the Elders FarmFest 2026, on Wednesday which saw strong crowds, clear skies and busy activity across the site.

The car parks were packed, the walkways were full, and exhibitors were speaking with visitors from across the country.

The day carried a crisp, dry feel, which made it ideal for walking through machinery displays, livestock areas, service stalls and industry sites.

Across the event, there were clear signs of business being done. Visitors were asking questions, exhibitors were fielding enquiries, and the general mood was upbeat despite wider economic concerns.

Why It Matters

FarmFest remains one of Australia’s major agricultural field days and a key meeting place for Queensland’s rural sector.

For more than 50 years, the event has brought together farmers, suppliers, business owners and families.

It gives the agricultural community a place to compare machinery, see new services and speak directly with the people behind them.

That face to face connection matters in regional industries. Many buying decisions are built on trust, product knowledge and practical advice.

The strong Wednesday turnout also gave the 2026 event extra weight. FarmFest marked its 50th year in 2025, and this year’s opening crowd showed the event still has a strong place on the rural calendar.

By the Numbers

• Around 7,500 people had entered FarmFest 2026 by about 11am on Wednesday, according to gate staff.

• The scanner was showing between 11,000 and 12,000 attendees when we checked back in with the gate team that afternoon as we left.

• If strong daily crowds continued, FarmFest 2026 was likely heading toward more than 30,000 visitors across the three-day event.

Local Impact

For Toowoomba and the surrounding region, FarmFest brings a major lift in visitors, trade and local visibility.

It also puts Toowoomba’s agricultural identity in front of a wide audience.

Local families, landholders and business owners get direct access to new tools, services and contacts. In a region built around farming, livestock and rural enterprise, that access carries real value.

Bluebird Skies And Busy Paddocks

Wednesday was a cracker for a walk around the paddock. It was bright, dry and cool enough for visitors to cover plenty of ground across the site. From machinery rows to livestock displays, the crowd kept moving and the conversations kept flowing.

The atmosphere felt relaxed but productive. Families, farmers, suppliers and industry workers moved between stands, product demonstrations and meeting points.

There was also a clear sense that FarmFest was more than a day out. It was a working event, with real buying conversations taking place across the grounds.

Zoom In

Oztec Drones was among the exhibitors reporting strong interest on Wednesday.

In a quick on-site chat, the team said they had already made quite a few sales and were optimistic about further interest during the event.

Their larger drones weigh about 30 kilograms and can hold up to about 80 kilograms in the liquid container. They can fly up to about two kilometres, with pricing starting from about $42,000.

For farmers looking at spray work, monitoring and efficiency, the display drew plenty of attention. It also showed how quickly technology is becoming part of everyday farm conversations.

Oztec Drones | Photo by Worthview Group Viewstock

Zoom Out

The strong turnout was also being felt by machinery and equipment exhibitors.

The team from SB Hire and Sales, based out of Kingaroy, said they were having a very productive attendance at FarmFest. They were also very happy with the incredible Wednesday turnout.

That feedback helped capture the mood across the site. Exhibitors were not only seeing strong foot traffic, they were having useful conversations with people ready to talk business.

Coming one year after FarmFest marked its 50th year in 2025, the 2026 opening day showed the event still has strong momentum.

It remains a place where rural businesses can be seen, farmers can compare options, and the wider agricultural community can reconnect.

What The People Say

Oztec Drones told us on site that the team had “already recorded quite a few sales by Wednesday and felt optimistic about more interest across the event.”

The team also outlined the scale of its larger drones, with models weighing about 30 kilograms and carrying up to about 80 kilograms of liquid.

SB Hire and Sales, from Kingaroy, said its FarmFest attendance had been very productive and the team was very happy with Wednesday’s turnout.

What To Look For Next

FarmFest 2026 is expected to keep drawing strong crowds across the rest of the three-day event.

If Wednesday’s opening turnout is repeated, the event is likely to finish with more than 30,000 visitors.

That would again show the strength of Queensland agriculture, the value of face-to-face business and the local support behind one of the region’s biggest rural events.

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