A Fresh Face for a Trusted Name
Globetrotters Travel & Cruise, one of Queensland’s oldest and most respected travel agencies, has unveiled a vibrant new brand.
This family-owned business, with over 70 years of history, is revitalising its image to stay ahead in the ever-evolving travel industry.
Their new, dynamic look graces the Margaret Street store in Toowoomba and the agency’s fully bookable website, enhancing its visual appeal while maintaining its commitment to exceptional customer service.
Adapting to Change in a Competitive Market
The decision to rebrand comes as the travel sector continues to transform rapidly. “The travel industry is constantly evolving and we felt it was time our brand did the same,” explains Manager Ben Apsey.
The updated branding is described as fun, contemporary, and dynamic, mirroring the agency’s innovative spirit and the enthusiasm of its team.
Despite the new look, Globetrotters’ core value of providing outstanding service remains unchanged.
Enhancing the Customer Experience
Globetrotters’ rebrand extends beyond aesthetics. Customers will notice the new design across all touchpoints, including newsletters and the website, which now features a more user-friendly interface.
The rebranding initiative is part of Globetrotters’ commitment to enhancing the overall customer experience, making travel planning both easy and enjoyable.
Unmatched Services and Competitive Rates
Located at 172 Margaret Street, Toowoomba, between Sofra Restaurant and Carnival Lane, Globetrotters continues to offer unrivalled travel services.
Thanks to its membership in Travellers Choice, an exclusive network of leading independent travel businesses in Australia, the agency provides customers with access to a vast array of travel deals.
Whether booking hotels, flights, car rentals, or tours, customers can find competitive rates that match or surpass those of dedicated online travel operators.
For more information and to experience the new Globetrotters Travel & Cruise branding, visit their website at www.globetrotters.net.au.
